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Cultivating a Creative Culture

Cultivating a Creative Culture

ISBN: 9780692840672
Publisher: Lead Hand Books
Publication Date: 2017-06-13
Number of pages: 102
Any used item that originally included an accessory such as an access code, one time use worksheet, cd or dvd, or other one time use accessories may not be guaranteed to be included or valid. By purchasing this item you acknowledge the above statement.

We create human-centered interactions and experiences in our eld. Empathetic purpose drives our every decision. Mobile First? In reality, it's humans first. This same mentality, turned inward, forms the cornerstone of something amazing: a creative culture.

Designers and front-enders have a unique advantage in solving the cultural problems in business that are sucking the life out of us. Several, in fact. The principles discussed in this book derive from the perspectives and skillsets we already use daily: empathy, objectivity and, yes, ample creativity.

Join Justin Dauer as he notes through examples, case studies, and human-centered tactics how we can all get there.

Foreword by Jeffrey Zeldman, founder of A List Apart / co-founder of A Book Apart.

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