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Edizione: A History of Edizione

Edizione: A History of Edizione

ISBN: 9781781259580
Publisher: Profile Books Ltd
Edition: Main
Publication Date: 2017-10-12
Number of pages: 208
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$22.85 $45.00

•Written by the published Professor of Economic History at Bocconi University
•Covers the history of one of Italy's most successful and well-known brands
•Outlines the unique and counter-intuitive investment structure of the Benetton family group

A history of Edizione, the holding company of the Benetton family, describing the initial structure and success of the Benetton group in the '60s-'80s and its subsequent investment in privatized industries of the Italian state in the '90s onwards.

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